Social Media for Marketing

Module 1

The Rise of Social Media Marketing 🔹 Introduction Social media is no longer just for personal use...

Module 2

Fundamentals of Social Media Marketing 1. The Dynamic Nature & Approach Social media is a constan...

Module 3

Social Media as a Community Ecosystem 1. Social Media as a Community Ecosystem The old, flawed vi...

Module 4

Social Media Promotion & Social Listening Notes 1. Introduction to Social Media Marketing Content...

Module 5

Content Strategy & Case Study Notes 1. Primacy of Content in Social Media Marketing Content is th...

Module 6

Influencer Marketing & Social Commerce Part 1: Influencer Marketing 1. Evolution of Influence Mar...

Module 7

Social Media Analytics 1. What is Social Media Analytics? Definition: Social media analytics is t...

Module 8

Social Media Crises & Ethics 1. Understanding Social Media Crises Definition: A social media cris...