Unit-1 Introduction to Global Business
Evolution of International Business
International business is the process of linking the global resources with global people. Evolu...
Nature of International Business
Accurate Information International business requires not just accurate but also timely informati...
Need & Importance of International Business
International Business (IB) plays a pivotal role in the global economic landscape, offering compa...
Stages of Internationalization
The journey of a company's expansion into international markets can be delineated through five di...
MNCs and India
The footprint of Multinational Corporations (MNCs) in India has been expanding significantly over...
OECD Guidelines for Multinational Enterprises
The OECD Guidelines for Multinational Enterprises are recommendations provided by governments to ...
EPRG Approaches to International Business
The EPRG framework, conceptualized by Wind, Douglas, and Perlmutter, offers a nuanced perspective...
Theories of International Business
The theories of international trade are essential for understanding the mechanisms and principles...
Tariff and Non-tariff Barriers
Governments worldwide implement various trade policies to regulate imports and exports, aiming to...
Political, Economic, Social-Cultural & Technological Environment
Understanding the external environment is crucial for businesses operating on an international sc...