Persuasive Communication
By Harshvardhan Singh
Module 1
Origins of Persuasive Communication
1. Introduction to Persuasive Communication Communication is a fundamental human activity, second...
Theories of Communication
1. Introduction to Communication Theories Communication theories provide a framework for understa...
Importance of Oral Communication in Academic and Professional Settings
1. Introduction to Oral Communication Oral communication is a critical skill in both academic and...
Overcoming Glossophobia, Anxiety & Fear of Social Judgment
1. Introduction to Glossophobia Glossophobia (fear of public speaking) is a common anxiety trigge...
The 4 Steps of Confidence
1. Introduction to Confidence in Presentations Confidence is a key factor in successful presentat...
Balancing Authenticity with Performance Qualities
1. Introduction to Authenticity and Performance Effective communication requires balancing authen...
Module 2
Understanding the Audience
1. Introduction to Audience Analysis Effective communication begins with understanding your audie...
Components of a Persuasive Message
1. Introduction to Persuasive Message Structure A persuasive message is structured into three key...
Science of Scripting a Message for an Allotted Time
1. Introduction to Time Management in Communication Effective communication requires careful time...
Elements of a Good Opening
1. Importance of a Strong Opening A good opening captures the audience’s attention and sets the s...
Elements of a Good Message Body
1. Importance of the Message Body The body of a presentation is its most crucial part, much like ...
Elements of a Good Message Conclusion
1. Importance of a Strong Conclusion A conclusion is the final part of a message, signaling to th...
Fine-Tuning with the BERC Framework
1. Importance of Fine-Tuning a Message After preparing the first draft of a message, it is essent...
Structuring a Presentation
1. Importance of Structuring a Presentation A well-structured presentation ensures clarity, coher...
Module 3
Aristotle’s Theory of Rhetoric
1. Understanding Persuasion in Communication Persuasive communication is the ability to influence...
What Audiences Really Want to Know – 4 Key Questions
1. Understanding Audience Perspective in Persuasion Persuasive communication is about changing th...
The AEIOUXE Framework
Introduction The AEIOUXE framework is a six-step method designed to make persuasive communication...
Module 4
Basics of Slides
1. Understanding the Role of Slides in a Presentation A presentation is a combination of speech a...
Types of Slides and Best Practices
1. Types of Slides 1. Document Slides Used in academic and corporate training environments. Text...
Putting Together a Persuasive Presentation
1. Importance of Planning Slides Slides should complement the speech, not replace it. Avoid the ...
Harmonizing Verbal and Non-Verbal Aspects in Presentations
1. Importance of Delivery in Presentations A presentation is not just about slides; the speaker ...
Preparing for Online Presentations
1. Challenges of Online Presentations Lack of audience feedback – People often keep cameras off,...
Building Slides for Presentations & Pitch Decks
1. Importance of Well-Designed Slides Slides support the presentation but do not replace the spe...