Recently Updated Pages
Combination & Regulation of Combinations (Under The Competition Act, 2002)
What is a Combination? A combination refers to a merger, acquisition, or amalgamation between com...
Abuse of Dominant Position (Under The Competition Act, 2002)
Abuse of dominant position occurs when a company with significant market power uses unfair practi...
Anti-Competitive Agreements (Under The Competition Act, 2002)
Anti-competitive agreements are agreements between businesses that restrict competition in the ma...
The Competition Act, 2002
The Competition Act, 2002 was introduced in India to regulate fair competition in the market and ...
Provisions Pertaining to Piracy and Related Offences and Penalties
Piracy refers to the unauthorized reproduction, distribution, or use of copyrighted material, pat...
Salient Features of the IT Act, 2000
1. Legal Recognition of Electronic Records and Digital Signatures E-documents and digital signat...
Important Definitions in the IT Act, 2000
Some key terms defined under the Act include: 1. Electronic Record Any data, image, or text stor...
Information Technology Act, 2000
The Information Technology (IT) Act, 2000 is the key legislation in India that provides a legal ...
Indian Customs EDI System
Indian Customs EDI System (ICES): Comprehensive Notes Introduction to ICES The Indian Customs EDI...
Import of raw material under Duty Exemption Scheme
Import of Raw Materials Under Duty Exemption Scheme in India: Comprehensive Notes Introduction Th...
Introduction to Social Media Marketing & Advanced Platform Marketing
Introduction to Social Media Marketing Social Media Marketing (SMM) is the use of social media pl...
How it works Tools of the trade Pros and cons the bigger picture SMO (Social Media Optimization) like Facebook, Twitter, LinkedIn, Instagram, and more social media services optimization.
How It Works Social Media Optimization (SMO) focuses on enhancing your online presence on social ...
Introduction: History Key terms and concepts
Introduction Social media has transformed how we communicate, share information, and conduct busi...
Step 6. Integration into overall media schedule
Introduction Integrating your interactive digital marketing campaign into your overall media sche...
Step 5. Budgeting and selecting the digital media mix
Introduction This step focuses on effectively allocating your marketing funds and choosing the ri...
Step 4. Offer, message development and creative
Introduction This step focuses on crafting compelling offers, developing persuasive messages, and...
Step 3. Segmentation and targeting
Introduction Effective segmentation and targeting are crucial for maximizing the impact of your i...
Step 2. Campaign insight
Introduction Gaining campaign insight involves understanding the performance of your interactive ...
Step 1. Goal setting and tracking for interactive marketing communications
Introduction Before launching any interactive marketing campaign, it's crucial to define clear go...
Introduction: The characteristics of digital media
Introduction Digital media has revolutionized how we communicate, consume information, and intera...