Insurance is a contractual agreement where an individual or entity (the insured) transfers the ri...

Common Capital Market Scams: Ponzi Schemes: These schemes promise high returns with little or no ...

Definition: The government securities market, also known as the gilt-edged market, is a marketpla...

The derivatives market is a segment of the financial market where financial instruments known as ...

Core Function: The long-term loan market facilitates the provision of funds for periods exceeding...

Bombay Stock Exchange (BSE): Historical Significance: The BSE is Asia's oldest stock exchange, es...

Primary Capital Market: Function: This is where new securities are created and issued for the fir...

Mobilization of Savings: The capital market channels savings from individuals, households, and in...

Primary vs. Secondary Markets: Primary Market: This is where new securities are issued for the fi...

The capital market is a vital part of the financial system, focused on providing long-term fundin...

What is Price? Price is the money charged for a product or service. It is the value customers gi...

Marketing Ethics Definition Marketing ethics is a moral compass, guiding a company's promotiona...

Marketing's Impact Marketing’s Impact on Individuals Influences purchasing decisions. Shapes pe...

1. Sustainable Marketing Definition Sustainable marketing is a pivotal approach that goes beyond...

Channel Conflict Channel conflict occurs when one channel member's actions prevent another chan...

Channel Management Marketing channel management involves selecting, managing, and motivating in...

Marketing Channels Definition Distribution channels are sets of interdependent organizations par...

Capital Budgeting: Simplified Notes What is Capital Budgeting? Capital budgeting is basically dec...

1. Public and Customer Relations Public Relations (PR): This is about how a company manages its...