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Introduction to the Module

MF Module 01 Basics of Marketing

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Updated 4 months ago by Sanjay Bandaru

Triumph Achieved

MF Module 04 Understanding Consumer Behaviour

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Updated 4 months ago by Sanjay Bandaru

Practice Assessment

MF Module 04 Understanding Consumer Behaviour

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Updated 4 months ago by Sanjay Bandaru

Discussion Forum

MF Module 04 Understanding Consumer Behaviour

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Updated 4 months ago by Sanjay Bandaru

Factors Affecting Consumer Behaviour

MF Module 04 Understanding Consumer Behaviour

Internal Factors Influencing Consumer Decision-Making 1. Personal Factors Personal factors relat...

Updated 4 months ago by Sanjay Bandaru

Introduction to the Module

MF Module 04 Understanding Consumer Behaviour

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Updated 4 months ago by Sanjay Bandaru

Triumph Achieved

MF Module 02 Identifying Customers Segment...

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Updated 4 months ago by Sanjay Bandaru

Practice Assessment

MF Module 02 Identifying Customers Segment...

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Updated 4 months ago by Sanjay Bandaru

Triumph Achieved

MF Module 05 Business Buying Behaviour and...

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Updated 4 months ago by Sanjay Bandaru

Practice Assessment

MF Module 05 Business Buying Behaviour and...

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Buying Benefits and Strategies

MF Module 05 Business Buying Behaviour and...

Four Types of Benefits in B2B Business 1. Tangible Financial Benefits Definition: Values that t...

Updated 4 months ago by Sanjay Bandaru

Segmentation in Business Markets

MF Module 05 Business Buying Behaviour and...

Segmentation, targeting, and positioning (STP) are foundational concepts in marketing. While the ...

Updated 4 months ago by Sanjay Bandaru

Value Proposition in Business Markets

MF Module 05 Business Buying Behaviour and...

In the business market, value propositions are critical in establishing why a customer should pur...

Updated 4 months ago by Sanjay Bandaru

Business vs Consumer Markets

MF Module 05 Business Buying Behaviour and...

The differences between B2B (Business-to-Business) and B2C (Business-to-Consumer) are crucial for...

Updated 4 months ago by Sanjay Bandaru

Introduction to B2B Markets

MF Module 05 Business Buying Behaviour and...

What is B2B Market? B2B refers to the transactions that occur between businesses rather than betw...

Updated 4 months ago by Sanjay Bandaru

Introduction to the Module

MF Module 05 Business Buying Behaviour and...

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Updated 4 months ago by Sanjay Bandaru

Theories of capitalization

Financial Management Unit-2 Sources of finance and Capitaliz...

In the context of capitalization, there are two popular theories: Cost Theory and Earning Theory....

Updated 4 months ago by Sanjay Bandaru

Internal financing or ploughing back of profit

Financial Management Unit-2 Sources of finance and Capitaliz...

The Ploughing Back of Profits is a financial management strategy in which a company retains a por...

Updated 4 months ago by Sanjay Bandaru

Over trading Under trading

Financial Management Unit-2 Sources of finance and Capitaliz...

Aspect Over Trading Under Trading Definition A company engages in business activities beyo...

Updated 4 months ago by Sanjay Bandaru

Proforma of EPS

Financial Management Unit-3 Capital Structure

Description Amount Sales XXX Less: Variable Costs (XXX) Contribution XXX Less: Fixe...

Updated 4 months ago by Sanjay Bandaru